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数字可持续性:商业领袖的新优先事项-展望版19横幅
数字可持续性:商业领袖的新优先事项-展望版19横幅

Edition #19 | December 2021

Digital sustainability: The new priority for business leaders

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可持续性现在是企业保持竞争力的商业要务. As technology becomes more deeply ingrained in our daily lives, 将技术的影响作为组织总碳足迹的一部分的必要性变得显而易见. But how can companies begin to grapple with digital sustainability, and go about assessing and reducing their tech-related carbon emissions? 是否有可能优化流程以获得财务和环境收益?

 

In this issue of Perspectives, Thoughtworks的可持续发展领袖分享了他们的见解和可行的建议,关于企业如何将净零目标转化为实际行动,推动可衡量的结果. 

 

The top environmental challenges affecting, or likely to affect, businesses

Bar chart showing that the top environmental challenge affecting, or likely to affect, businesses is the operational impact of climate related disasters, followed closely by scarcity or cost of resources, like water, energy or food.

Source: Deloitte

 

i. The two sides of technology 

 

Digital infrastructure and services are both energy-intensive, yet also indispensable in the search for more sustainable approaches. Misconceptions, a lack of precise data on technology’s carbon emissions, 不发达的标准和有限的激励措施都在阻碍企业采取果断行动——但有一些有希望的道路可以走, and signs of progress.

 

Digitalization isn’t always environmentally friendly

Infographic showing the large environmental impact of digital technologies, such as the internet, youtube and data centres, in terms of CO2 emissions and energy use. Digitalization doesn't always equal environmentally friendly.
Source: Thoughtworks

 

ii. Grasping the green tech opportunity

 

企业可以选择超越监管机构设定的即时ESG合规清单,通过采用可持续的技术手段,获得先行者优势. Even in the near term, such initiatives help companies reduce waste and often, realize return on investment. Over the mid-to-long term, as stakeholder awareness of tech’s carbon impact increases, 这些机构将更好地吸引优质投资者,并保持在监管曲线的领先地位.

 


“如果你采用一种工具,可以直接量化范围3的排放量, 把你从那些只关注范围1和2的公司中提升出来. It defines you as a leader.”

 

Lisa McNally
Head of Cleantech and Sustainability, Thoughtworks


3. Beginning with buy-in

 

改变一个组织的可持续发展状况需要从根本上改变其运作方式. 许多变革管理过程依赖于让整个公司参与到变革中来,而这将影响到几乎所有的角色. 在确定减少碳排放的最大机会的过程中,让各种利益攸关方坐到谈判桌前,切实评估潜在的财务回报,是新的可持续发展举措尽早获得动力的最可靠途径.

 


“我们的经验表明,如果可持续更新的流程与运营改进相结合,就会带来盈利能力, businesses are willing to invest resources in those processes.”

 

George Earle
全球 Director, OCCO, Thoughtworks


 

iv. Defining what good looks like

 

The quest to understand technology’s full carbon impact has, in the past, 由于缺乏与软件应用相关的标准化的排放测量方法而受到阻碍. 软件碳强度(SCI)规范的引入使公司和开发者能够开始缩小这一差距. 从企业运营到退休,重新评估技术采购实践是实现可持续性成就的另一个有力途径, 允许企业在技术相关排放产生之前就减少排放.

 

 

v. Improving approaches to infrastructure  

 

加速数字化对环境的真正影响还有待观察, 但研究表明,数据中心运营商在监测其设施的碳足迹方面可以做得更多. 而组织不可能总是影响其数据中心提供商的行为, 他们可以在云碳足迹(CCF)工具的帮助下做出更环保的选择, 这使他们能够估计他们的软件应用程序在多个云提供商的碳排放,也可以指出积极改变的方式.

 

数据中心的碳排放量是可持续发展报告中最不可能包含的指标之一

条形图显示数据中心的碳排放是可持续发展报告中最不可能包含的指标之一, followed by PUE, Server Utilization and Water Use

Source: Thoughtworks

 

vi. Extending sustainability frontiers

 

优化当前流程通常是促进减排的最快方式, 但支持绿色技术实践的新兴解决方案可能会改变游戏规则,使企业更接近净零目标. Regardless of how promising they seem to be, 商业领袖应该仔细评估每一项新技术或新出现的实践的好处和影响,他们正在考虑与公司更广泛的目标相违背——因为每一项新解决方案都伴随着权衡.

 


“尽早将可持续性思维融入产品设计过程,是推动积极成果的最佳方式,并确保在你交付的任何产品中最有效地利用资源。.”

 

Elise Zelechowski
全球 Head of Sustainability, Thoughtworks


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